Case study: Drains UnlimitedPage four to page one in 12 months.
Drains Unlimited, a U.S. manufacturer of premium stainless steel drainage systems, was buried behind big-box retailers and aggregator sites. A nine-pillar SEO program took their average Google position from 32.6 to 7.0 in a year.
A great product nobody could find.
Searches for their products led to big-box retailers and aggregators instead of Drains Unlimited. The website was a static product catalog, and its average Google position sat at 32.6, deep on page four.
A nine-pillar SEO program.
We turned the static catalog into the go-to destination for the category, built for both homeowners and commercial buyers, and optimized it for traditional search and AI search.
- SEO
- Local & Google Business Profile
- AI search
From page four to the top of page one.
Over 12 months the average position moved from 32.6 to 7.0. Organic clicks in the same 90-day window grew from 767 to 3,400, and ChatGPT and Perplexity now cite the site, a channel that didn't exist at launch.
- Last year767
- This year3,400
D&J understood our specialized drainage products perfectly. Our website now attracts both homeowners and commercial clients looking for premium drainage solutions. Excellent results.

Let's find the jobs you're missing.
Pick a time for a free 30-minute video call. We'll review your Google Business Profile, local rankings and ads, and show you where jobs are slipping to competitors. No pitch, no pressure.
- Where you show up in the map pack across your service area
- Which calls and leads you're getting now, and which you're losing
- The two or three changes that would move the needle first
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