Windows & doorsCase study: Rhea WindowsBrand-only traffic to a second sales channel.
Rhea Windows imports European windows and doors for Connecticut's coastal luxury market. They were running almost entirely on direct visits, so we built organic search into a second way to win buyers.
Running on direct traffic.
Most visitors already knew the Rhea name. Homeowners searching for premium windows in towns like Darien, Greenwich and New Canaan weren't finding them.
A new website and location pages.
We created a website that showcases their European windows and built location pages for Darien, Greenwich, New Canaan and beyond, so search became a real way to find Rhea.
- SEO
- Website
- Location pages
- AI search
Organic users more than doubled.
Organic search users grew 107% and monthly organic visits doubled. ChatGPT now sends buyers to the site ahead of every regional competitor, a channel that didn't exist at launch.
- Organic+107%
- Direct+67%
- Referral3x
D&J created a stunning website that perfectly showcases our European windows. They understood our unique products and helped us connect with the right customers. Highly recommended.
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